More About Esther
Alla Esther Levy is the founder of the Ei-EQ Institute™, a platform dedicated to the awareness, education, and practice of Emotional Intelligence.
She is an author, speaker, Emotional Intelligence Strategist, and creator of the Recognize & Manage Your Level of Crazy™ Method.
For more than two decades, Esther has helped people, organizations, and communities live and lead with greater clarity, confidence, and contribution—in life and at work.
Her practical and often humorous approach helps people recognize the patterns that keep them stuck, better manage stress and challenges, and move from Reactive Crazy™ to Proactive Crazy™, using elements of neuroscience, communication, mindfulness, physiology, and behavioral health.
She is the author of Level of Crazy: Like an A**hole, Everybody Has One, a lighthearted guide to navigating life.
Esther believes that we all have a Level of Crazy™—and that when we learn to recognize and manage it, we can use it to create greater clarity, confidence, and purpose in both life and work.
As Esther likes to say, “Let’s use our Crazy instead of being victims of it!”
Credentials & Background
EIS — Emotional Intelligence Strategist
Focused on emotional intelligence, self-awareness, self-management, communication, behavior, and practical strategies for navigating life and work.
MSH — Minister of Spiritual Healing
Ordained clergy through the Loving Touch Center. Esther believes transformation starts from the inside out and embraces a holistic approach to self-development and whole-person well-being.
UCC — Undercover Comedian
A playful credential reflecting Esther’s use of humor as a practical tool for connection, perspective, and emotional resilience.
MISSION OF THE Ei-EQ INSTITUTE™
Crazy to Clarity™. That’s Our Mission.
We are a global leader in emotional intelligence awareness, education, and practice.
We help individuals, leaders, organizations, and communities shift from Crazy to Clarity™ emotionally, spiritually, physically and strategically.
Our programs integrate evidence-based EQ strategies with practical tools to reduce stress, improve connection, and drive sustainable results.
At the heart of our work are the EQ Archetype Quiz™ and the ASS Protocol™ (Awareness, Strategy, Serenity).
Our offerings include coaching, workshops, corporate training, speaking, custom programs, and community initiatives.
We partner with individuals, businesses, schools, and leaders worldwide to cultivate self-awareness, resilience, and healthier, more emotionally intelligent cultures.
Our mission is clear: Recognize and Manage Your Level of Crazy with EQ™
and go from Crazy to Clarity™ — learn to use your crazy instead of being a victim of it!
The Ei-EQ Institute™
Helping individuals and organizations thrive through emotional intelligence.